What is Google AdWords Listening?

Google AdWords Listening enables firms to obtain high-priced and sometimes impossible to get Google Adwords and Bing Ads through a new technology that covers about 98% of the internet.

Most firms have found out that dealing with the entire Google AdWord process can be costly, challenging and very time-consuming. There are so many quality matrixes a firm has to figure out in order to obtain the AdWords they need or on a decent page number, that some firms never obtain the words or positions they need to increase revenue. The complexity of the entire AdWord process is punishing smaller businesses that simply don’t have time to figure everything out or find the right person that can help guide them through the entire AdWord bidding maze.

Fortunately, Google Adwords Listening solves all of these problems for firms of all sizes. Let’s say for example there are some unattainable Google AdWords your company has never been able to get ahold of because they were $10, $12 or maybe even $15 a click. Worse yet, no one ever saw your ad unless they were 8 to 10 pages deep while searching on a specific subject. With Google Adwords Listening, firm’s can now take these highly competitive, high priced and hard to get Google AdWords and “Listen” in on them in real-time similar to a pay per click real-time model. The difference being, firms can retarget these same Adwords (keywords) with a one-to-one personalized like or similar competitive offer all in “real-time”.

AdWords Listening involves proprietary algorithms that can determine at the precise moment when a customer or prospect has opened up a “live” email offer and clicked on that “live” offer that is tied to the similar Google AdWords (keywords) you’ve never been able to obtain. Firms can then retarget that same customer or prospect in “real-time” with a like or similar competitive offer and can keep retargeting them on a continuous basis to increase profits.

With Google AdWords Listening you get the following:

1. No Bidding is involved

2. No AdWord Account Needed

3. No pay per click model

4. No Ad rank is required

5. No Quality Score Matrixes have to be meet

6. No need to hire anyone with Adword certifications

7. Able to reduce your AdWords Budget with a more cost effect and targeted technology

8. A streamline and time-saving process

9. Retargeting to (specific keyword) customers or prospects in “real-time” up to 4 times

10. Having data export options available for the same targeted customers or prospects for future marketing

Start increasing your sales and reducing your AdWord Budget today and contact us at:MSNIInc.com. Feel free to also leave a private comment with your contact information below in the comment box. Comments are never listed publicly unless it’s been approved by our firm first.

 

 

 

 

Google AdWord Connect Technology

Google AdWord Connect Technology will be a big relief for all firms that use Google AdWords. Especially companies that have a smaller operating budget.

Currently Google AdWord buyers have to deal with different metrics involving Quality Scores.  This covers everything from Ad Rank Quality Scores to Keyword Quality Scores. It can be challenging and time consuming to keep up with all the different quality scores a firm needs to have.

This is where the new Google AdWord Connection comes into play. Implementing it is quite easy. Companies still use their existing google adwords. Their adwords are plugged into the International Kazmash Network (covering about 98% of internet traffic intelligence). (Corporate Intranet’s are excluded).

The entire process is somewhat similar to how google adwords works. Firms are only targeting customers or prospects based on their specific keyword criteria. The difference is the keywords (the google adwords firm’s use) are processed a different way. Algorithms determine when a customer or prospects have opened up a “live” email offer. When that same “live” offer goes to a publishers landing page, keywords are triggered. The keyword(s) are tied to the initial creative of the offer.

All keyword cookie intelligence is obtained in “real-time”. Most firm’s are familiar with how cookies work with ad display. Google AdWord Connection Technology simply leverages it on a different back bone network.

In short, a firm can retarget a prospect with a personalized like or similar offer in real-time. Companies can use their existing creative for the same ad groups and same keywords. Ad groups and keywords (google adwords) can be tracked for performance. Firms pay one flat price and don’t have to concern themselves with a pay per click model thus lowering costs. Prospects are also retargeted a minimum of four times thus increasing conversion rates.

To recap, the benefits of MSNI’s Google AdWord Connect Technology are as follows:

  1. Flat Rate Fee (Pay Per Click doesn’t apply) on google adwords (keywords) used
  2. No quality score factors are involved. (Ex. Ad or Keyword Quality Scores)
  3. Costs are reduced.
  4. Real-Time Prospect Interaction
  5. Response Rates increase due to a prospect being retargeted 4 times with four different personalized offers.

Why not reduce those Google AdWord costs and increase your response rates by moving your Google AdWords over to MSNI’s Google AdWord Connect?

For more information on MSNI’s new Google AdWord Connect Technology feel free to leave a private comment with your contact information below in the comment box, send us an email or give us a call at the contact information listed on our website at MSNIInc.com